[Alpine300zhp]

I think it is important to note that the criteria that we as customers apply to a “great” dealer is quite different from the criteria it takes to get on this COE list. I’m friends with management at my favorite South Florida BMW store and they told me, point blank, they don’t see the value in doing what it takes to become a COE dealership. There is very little financial incentive to the dealer and very little, if any, benefit to the customer which would explain why many people here say that the dealers on this list aren’t good. They say that being a M certified store is a title worth having.